Privacy Policy for Reflekt

Last Updated: January 20, 2025

Thank you for using Reflekt ("we," "us," or "our"). This Privacy Policy outlines how we collect, use, and protect your personal and non-personal information when you use our application.

By accessing or using Reflekt, you agree to the terms of this Privacy Policy. If you do not agree with the practices described in this policy, please do not use our services.

1. Information We Collect

1.1 Personal Data

We collect the following personal information from you:

Name: We collect your name to personalize your experience and communicate with you effectively.
Email: We collect your email address for account management, authentication, and important service communications.
Event Data: We store the events, milestones, and personal information you choose to track in Reflekt. This data belongs to you and is stored securely.
Person Information: When you add people to track events for, we may collect their name, relationship to you, birth date, and optionally gender. This information is used to personalize your experience and provide relevant gift suggestions.
Photos: If you choose to upload photos, they are stored securely and associated with your account.

1.2 Non-Personal Data

We may use web cookies and similar technologies to collect non-personal information such as your IP address, browser type, device information, and browsing patterns. This information helps us enhance your experience, analyze trends, and improve our services.

2. Purpose of Data Collection

We collect and use your personal data to:
- Provide and maintain the Reflekt service
- Process and display your tracked events and milestones
- Authenticate your account and ensure security
- Send service-related communications
- Generate personalized gift suggestions for events
- Improve and personalize your experience

3. Affiliate Product Suggestions

We use your event data (event types, person relationships, ages, birth dates, gender, and event dates) to generate personalized product suggestions through affiliate partnerships. This data is processed locally within our application and is used only to match relevant products that may be helpful for your events.

We track which suggestions you click on to improve our recommendations over time. When you click on a product suggestion and make a purchase, we may earn a commission through our affiliate partnerships. This helps support the development and maintenance of Reflekt.

All product suggestions are optional and can be dismissed. You maintain full control over whether to view or interact with these suggestions.

4. Data Sharing

We do not share, sell, trade, or rent your personal data to third parties for their marketing purposes. Your event data and personal information remain private and are only accessible to you.

We may share anonymized, aggregated data (such as click-through rates on product suggestions) with our affiliate partners to improve the relevance of suggestions, but this data cannot be used to identify you personally.

5. Children's Privacy

Reflekt is not intended for children under the age of 13. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us.

6. Data Security

We implement appropriate security measures to protect your data. Your information is stored securely using industry-standard encryption and security practices.

7. Updates to the Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. Any updates will be posted within the application, and we may notify you via email about significant changes.

8. Contact Information

If you have any questions, concerns, or requests related to this Privacy Policy, please contact us through our support channels.

By using Reflekt, you consent to the terms of this Privacy Policy.